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Sunday, June 26, 2011

TECH WORLD: Search and you shall find!

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Staff Reporter / The Hindu / BANGALORE, June 26, 2011.

Ricardo Baeza-Yates, vice-president of Yahoo Research for Europe and Latin America. The search engine: The key thing to understand is that people search not because they want to, but because they need to. This, Yates believes, lies at the crux of the evolving philosophy of search. Photo: Special Arrangement
Ricardo Baeza-Yates, vice-president of Yahoo Research for Europe and Latin America. The search engine: The key thing to understand is that people search not because they want to, but because they need to. This, Yates believes, lies at the crux of the evolving philosophy of search. Photo: Special Arrangement - The HIndu.

Behind the ‘10 blue links' that pop up every time you pose a query on your Internet search engine is an intricate and sophisticated world of code and algorithms that Internet search firms are constantly striving to improvise.
This world has been at the centre of Ricardo Baeza-Yates' universe for over two decades now.
When he started in 1989, the task at hand was a lot simpler, for it involved searching and indexing text in a 600 MB file, the Oxford dictionary. “At that time 600 MB was a lot of data!” chuckles the soft-spoken Chilean, who is the vice-president of Yahoo Research for Europe and Latin America, and has authored a book on modern information retrieval. Later, when the Internet became popular, Mr. Yates built the first Chilean search engine todocl.cl that is widely used to date.

INFORMATION RETRIEVAL..............................................

ISSUE OF PRIVACY............................................................

NEXT STEP.........................................................................




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